Nature decides

REBELLE

WHO WE ARE

LIFESTYLE PHOTOGRAPHY

PRODUCT PHOTOGRAPHY

The story begins with our maple trees — resilient and wild, thriving through rocky soil, mountain winds, and harsh winters. When spring arrives, it’s the trees that decide the harvest, setting the pace and the yield. We care for each one, knowing they’re not just trees — they’re rebels. And we wouldn’t have it any other way.

NATURE LEADS. WE FOLLOW.

who we are

NATURE DECIDES

WILD TREES. HARSH LAND. SWEET REWARD.

Nestled in the heart of Quebec, the d’Eschambault family embarked on their maple syrup journey. Guided by André, their Master Syrup Maker, and inspired by the vibrant spirit of the maple grove, they unearthed the essence of their trees. Thus, REBELLE was born—a yearly homage to nature's allure. Rebelle organic maple syrup boasts a uniquely vibrant and complex sweetness, mirroring nature's ever-changing tapestry. Our immersive brand film invites viewers to explore this rugged landscape and witness the artistry behind crafting their exquisite maple syrup.

+ Sutton, Quebec

lIFESTYLE Photography

WILD BEAUTY, BOTTLED WITH CARE.

Our lifestyle and product photography for REBELLE captures the raw spirit of the maple grove and the craft behind every bottle. From hands-on moments in the sugar shack to moody, artful product shots, the imagery reflects a brand shaped by nature — vibrant, untamed, and beautifully complex.

The 'sugar shack' on a maple syrup farm in the mountains of Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
The owner of a maple syrup farm works to harvest sap in the mountains of Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
The owner of a maple syrup farm goes for a canoe ride in the mountains of Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A rushing river with a log fallen across it on a maple syrup farm in the mountains of Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
The maple syrup master mixes the boiling tree sap in the sugar shack in Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
The owner of a maple syrup farm fills bottles with fresh product in the sugar shack in Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A bottle of fresh organic maple syrup.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
Fresh organic maple syrup pours into a bottle.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A breakfast table set with pancakes, strawberries, sausages and Rebelle organic maple syrup.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
The view out of the window at the mountains on a cloudy morning in Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A bottle of Rebelle organic maple syrup sits on the breakfast table.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A family eats breakfast.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A wood burning fireplace in an old home in the mountains of Sutton, Quebec.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
A lady pours Rebelle organic maple syrup on her crepes at breakfast.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.
Rebelle maple syrup sitting on a table in front of pancakes and strawberries.  Photography captured by MAST Creative, a creative agency from Winnipeg, Manitoba, as part of a brand story advertising campaign.

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